Print’s Not Dead Yet: Four Reasons Why Print Marketing Still Matters

With the rise in digital advertising and marketing, so-called industry experts have been crowing about the impending death of print media for years. Despite these many predictions, print is still alive and kicking. Of course, digital marketing offers promises like greater reach and cost effectiveness, but it’s missing many of the perks that only direct mail, for example, can achieve. …

Need a Big Printer? No Problem! Introducing the HP 10000

Let’s talk about the gorilla in the room. No, not the one wandering around at the zoo, but the 800 pound digital gorilla in our facility. That’s right, at Advertisers Printing, we are the proud new owners of the HP 10000. This monster machine at our headquarters is one of only a few in the United States–a rare sight indeed. …

Advertisers Adds Large Format Digital Imaging

This “800 lb. Digital Gorilla” really opens up the range of jobs that can be produced: Tabloid Publications, Presentation Folders, Canvas Wall Art, Posters, Fine Art Books, Book Blocks, Oversized Books With all the benefits of digital: Product Range – Quantity Range – Speed to Market – Substrate Flexibility – Economy – Sustainability – Personalization Specifications: (For those of you …

How Web-to-Print Optimizes the Print Supply Chain

Today, a growing number of companies are using web-to-print solutions to reduce the total cost of printed materials and boost the responsiveness and efficiency of the print supply/distribution chain.

Seven Compelling Reasons to Use a Web-to-Print Solution

Prompted by ever-increasing competitive pressures, companies of all types and sizes are aggressively working to reduce costs and improve the efficiency and productivity of their business operations. One area of business operations that offers huge opportunities for cost savings and performance improvement is the supply and distribution chain for printed materials. A growing number of companies are implementing web-to-print solutions to …

How to Measure the Value of a Web-to-Print Solution

In the face of ever-increasing customer demands and competitive pressures, companies in virtually all industries are aggressively seeking ways to reduce costs and improve the productivity of their business operations. One area that offers huge opportunities for performance improvement is the supply and distribution chain for printed materials. Today, a growing number of companies are turning to web-to-print solutions to …

The value of a web to print solution

Read this White Paper to learn: How web-to-print solutions create value The two types of benefits that web-to-print solutions provide and how the value of those benefits is determined How to calculate the ROI of a web-to-print solution