Thank you for joining the Advertisers Printing community.
Read on below to learn more about how to use both traditional and innovative print channels for your success!
How We Saved Clients $53,000 in 2024 With Mail Commingling
With postage costs on the rise and businesses struggling with thin profit margins, we’re always on the lookout for ways to help our clients make the most of their print investment. And in 2024, we hit an exciting milestone – this year Advertisers Printing commingled over 2 million pieces of mail, saving our clients more than $53,000 in postage fees! If you’re sending mail without commingling, you’re leaving money on the table. Learn more about what commingling is, how it works, and how it could be the game-changer your organization needs in 2025. What is Commingling? Think of commingling as carpooling for your mail. It’s the process of combining mail from multiple clients to qualify for bulk postage discounts typically reserved for the big players. By bundling your mail with others, we meet USPS presort requirements and slash postage rates while optimizing delivery times. The best part? Your mail still looks and feels like it’s just yours (because it is). The only difference is that by hitching a ride in our commingling system, your mail arrives faster and costs less. Is Your Project a Good Fit for Commingling? Not every project is a candidate for commingling, but if yours fits the bill, the savings can be substantial. Here’s what to look for: How Commingling Works Our shop takes care of the heavy lifting, so you don’t have to worry about USPS complexities. First, we help you choose the right paper size, weight, and design to maximize commingling benefits while staying on-brand. Sometimes the smallest tweaks – like trimming half an inch – can help you take advantage of significant savings. Next, your mail is sorted, bundled, and combined with others, creating a high-volume batch that qualifies for the best rates. You still maintain full control over your campaign’s look, feel, and messaging. Finally, your pre-sorted and barcoded mail will go to USPS for delivery. With your mailers sufficiently optimized for USPS’ infrastructure, they’ll go out quicker and with more reliable delivery than non-commingled counterparts. The Bottom Line: Better Mail, Bigger Savings Commingling isn’t just a service, it’s a strategy. At Advertisers Printing, we’ve mastered the art of turning mid-sized and high-volume campaigns into cost-saving, high-impact mailers. Curious to see how much commingling could save you? Get in touch with a team member today, and let’s see how we can make your next campaign the best (and smartest) one yet.
Earth Day Preview: Sustainability in Printing Practices
Taking Action: Responsible Disposal of Electronics In honor of Mother Earth, and our upcoming holiday celebrating her, Earth Day, we want to share a proud moment that happened last weekend. Our Director of Sustainability, John Heaney M.S., led by example as he orchestrated the responsible disposal of 11 skids of electronics. Instead of simply discarding them into a landfill, John ensured that these devices were properly recycled, diverting potentially harmful materials from polluting our planet. Championing Sustainable Practices John’s commitment to sustainability extends far beyond this single act. He consistently champions environmentally friendly practices in every aspect of our business operations. Whether it’s implementing energy-efficient solutions, promoting recycling initiatives, or encouraging sustainable supply chain practices, John is at the forefront of driving positive change. Inspiring Environmental Responsibility What sets John apart is his genuine passion for making a difference. He doesn’t just view sustainability as a corporate buzzword or a checkbox on a CSR report. Instead, he sees it as a moral imperative—a duty to safeguard our planet for future generations. Leading the Way John’s dedication to walking the walk inspires all of us to do better. It challenges us to reevaluate our own actions and strive for greater environmental responsibility in everything we do. By following John’s lead and committing to sustainable action, we can create a brighter, greener future for all. Conclusion: A Beacon of Environmental Stewardship As we reflect on John’s exemplary leadership, let us all be reminded of the power of individual action. Each of us has the capacity to make a difference, no matter how small our role may seem. Thank you, John Heaney, for not just talking the talk but walking the walk—and inspiring us all to do the same.
Print Marketing in Political Campaigns: Enhancing Voter Engagement
Discover the impact of print marketing in political campaigns with Advertisers Printing’s fast, sustainable solutions and USPS partnership.
Discover innovative printing solutions, eco-friendly practices, client success stories, and expert insights through our behind-the-scenes video content.
In Register with CMYK | Mail Enhancement and Soft Touch
Paper beats screen! 🚀📚 Are you in register with your printer? Did you know that the average lifespan of a printed ad is 17 days while the average lifespan of a digital ad is 7.5 seconds? Discover why that brochure you forgot in your bag feels like a long-lost friend when it resurfaces. Our “In Register with CMYK” episode delves into why paper has a VIP pass to our refrigerators and desks. Hint: it’s all about the touch factor. Alex Fechner and Andrea Stonebraker talk with CMYK. Work with a printer that brings specialized solutions to the table. 🌳💌
In Register with CMYK | Stripping and Folding
Are you in register with your print provider? Explore the print world with us 📄✨ where humor is always welcome and ties are left at the door! Join CMYK, an investigative reporter, 🔍 in a lighthearted journey at Advertisers Printing, discovering that this industry is fueled not just by ink and paper, but by passionate individuals with unique backstories.
Unfold myths around paper-folding 🖐️📃 – think you can’t fold it more than seven times? We challenge that! Along the way, enjoy candid moments, spontaneous jokes, and the real stars: the people who bring print to life. ✨ Print isn’t only about the machines; it’s about the spirited team operating them. #PrintLife #inregister #FunFactsUnfolded #MoreThanInk
Meet the Team | Tony Scheibelhut Celebrates Advertisers’ Quirks
Mastering the art of mail means more than just sending letters. Meet Brian Beelek, a mail data processor at Advertisers Printing. With 2.5 years under his belt, he emphasizes the critical role of communication and teamwork in ensuring timely deliveries for every project.
Whether it’s converting client desires to USPS standards or syncing with the production team, each step is crucial. Advertisers Printing isn’t just about deadlines; it’s a family-oriented place that values open communication and puts people first.
This approach not only makes work enjoyable but also reflects our core philosophy at Advertisers Printing: business is about more than profit; it’s about building a community of success.