With postage costs on the rise and businesses struggling with thin profit margins, we’re always on the lookout for ways to help our clients make the most of their print investment. And in 2024, we hit an exciting milestone – this year Advertisers Printing commingled over 2 million pieces of mail, saving our clients more than $53,000 in postage fees! 

If you’re sending mail without commingling, you’re leaving money on the table. Learn more about what commingling is, how it works, and how it could be the game-changer your organization needs in 2025. 

What is Commingling?

Think of commingling as carpooling for your mail. It’s the process of combining mail from multiple clients to qualify for bulk postage discounts typically reserved for the big players. By bundling your mail with others, we meet USPS presort requirements and slash postage rates while optimizing delivery times.

The best part? Your mail still looks and feels like it’s just yours (because it is). The only difference is that by hitching a ride in our commingling system, your mail arrives faster and costs less.

Is Your Project a Good Fit for Commingling?

Not every project is a candidate for commingling, but if yours fits the bill, the savings can be substantial. Here’s what to look for:

• 5,000 Pieces or More – If your campaign is substantial, but not quite big enough for USPS bulk discounts, commingling fills the gap. It’s the secret to making mid-sized mail campaigns work harder for you.
  
• Lean Marketing Budgets – Nonprofits and businesses that know how to squeeze every penny – this is for you. Why overspend on postage when commingling keeps your campaign on budget and on point?
  
• Time-Sensitive Mailers – Got a campaign that needs to hit mailboxes yesterday? Commingling speeds up delivery by pre-sorting and routing your mail more efficiently. Your message arrives right when it should, without the premium cost of expedited shipping.
  
• Custom Sizes and Formats – Not sure if your paper size, weight, or layout qualifies for postage discounts? AP’s experts will make sure your project is optimized to meet USPS guidelines while staying true to your creative vision.
  
• Regular Mail Needs – If you’re sending recurring newsletters, postcards, or promotional campaigns, commingling simplifies the logistics, making each drop easier and cheaper than going solo. 

How Commingling Works

Our shop takes care of the heavy lifting, so you don’t have to worry about USPS complexities. First, we help you choose the right paper size, weight, and design to maximize commingling benefits while staying on-brand. Sometimes the smallest tweaks – like trimming half an inch – can help you take advantage of significant savings.

Next, your mail is sorted, bundled, and combined with others, creating a high-volume batch that qualifies for the best rates. You still maintain full control over your campaign’s look, feel, and messaging.

Finally, your pre-sorted and barcoded mail will go to USPS for delivery. With your mailers sufficiently optimized for USPS’ infrastructure, they’ll go out quicker and with more reliable delivery than non-commingled counterparts. 

The Bottom Line: Better Mail, Bigger Savings

Commingling isn’t just a service, it’s a strategy. At Advertisers Printing, we’ve mastered the art of turning mid-sized and high-volume campaigns into cost-saving, high-impact mailers. Curious to see how much commingling could save you? Get in touch with a team member today, and let’s see how we can make your next campaign the best (and smartest) one yet.