Traditional & Integrated Direct Mail Solutions
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Direct Mail Printing
Connect with Your Website
Advertisers Connects
Benefits of Integrated Direct Mail Campaigns
Social Media Integration
The Best Direct Mail Solutions
What is Integrated Direct Mail?
Advertisers Connects Enhances Results
- Advertisers Connects Enhances Results
- Website visitors who are retargeted with display ads are 70% more likely to convert on your website
- 26% of customers will return to a site through retargeting
Now, Advertisers Connects is an integrated marketing solution that:
- Maximizes the impact of your direct mail by combining it with online marketing
- Enhances the overall results that you receive from your campaign by adding additional exposure
- Seamlessly tracks the effectiveness of your direct mail
- Ensures that no leads are left behind with continued online exposure to the interested prospects who visited your website and left without taking action.
- Supplies 24/7 campaign results on your dashboard
After serving high-level clients for over 90 years, our goal is to help you connect with successful marketing solutions to help you grow.
During your marketing campaign strategic planning, for example, Advertisers Printing can assist on the front end with list acquisition and client profiling. During the campaign, we can assist with lead scoring and triggers to identify “hot prospects”. Post-campaign, we can follow up with backend tracking and overall campaign ROI. Even our equipment is geared to today’s marketing methods, with greater use of color and lower quantities.
Advertisers Connects Enhances Results
Revolutionize Direct Mail with Integrated Marketing Solutions
Now, Advertisers Connects is an integrated marketing solution that:
- Maximizes the impact of your direct mail by combining it with online marketing
- Enhances the overall results that you receive from your campaign by adding additional exposure to print marketing campaigns
- Seamlessly tracks the effectiveness of your direct mail
- Ensures that no leads are left behind with continued online exposure to the interested prospects who visited your website and left without taking action.
- Supplies 24/7 campaign results on your dashboard
Direct mail is still one of the most effective marketing channels for generating new interest, brand awareness, and creating new business opportunities through pinpoint target marketing to specific demographics.
For every $167 spent on direct mail in the US, marketers sell $2,095 in goods.
40% of consumers have made a purchase in the last 3 months and 39% of customers say they try a business for the first time as a result of direct mail. Transform your direct mail with integrated marketing solutions.
- 44% of customers visit a brand’s website after receiving direct mail marketing
- Website visitors who are retargeted with display ads are 70% more likely to convert on your website
- 26% of customers will return to a site through retargeting
Digital Storefronts Deliver 24/7 Accessibility, 365 Days a Year
At Advertisers Printing, our Digital Storefronts provide a powerful tool to help you streamline and automate your print materials procurement, management and distribution. We utilize a suite of web-based technologies, production capabilities and fulfillment services to create a distinctive online storefront for your company, product or service.
Designed for use by your own customers, dealers, distributors or employees, digital storefronts deliver 24/7 accessibility, 365 days a year. They can be customized for more effective brand control and consistency. Best of all, storefronts help lower your direct costs for creative, production and fulfillment services, as well as reduce indirect costs for procurement, inventory, management and distribution.
- Provides 24/7 access, with your digital storefront open year-round.
- Streamlines the entire order entry process.
- Lets you offer unlimited product selection and standard payment choices.
- Ensures consistency and control in branding and budget.
- Allows you to check online reporting, analytics and order status anytime.
- Can be customized for optimum control of brand message.
- Online Catalog
(with images of all printed materials) - Secure Online Ordering System
- Print Materials Customization
and Personalization - Print-On-Demand Ordering System
- Warehousing/Kitting Services
- Online Catalog
(with images of all printed materials) - Secure Online Ordering System
- Print Materials Customization
and Personalization - Print-On-Demand Ordering System
- Warehousing/Kitting Services
Variable Data Printing from Advertisers Printing gives you a proven marketing tool for implementing customer-focused communications, individually tailoring your literature or other documents. And perhaps the most efficient and cost-effective method to reach the right customers at the right time—and with the right message—is through highly personalized, one-to-one marketing via variable data.
- Proven to enhance your marketing efforts and improve customer response.
- Enhances your flexibility—layout, text and images can be varied depending on customer needs.
- Allows for more accurate response tracking.
- Enables mass customization without mass production.
- Static
The same message is sent to group of potential customers. - Versioned
Segmented versions are created to better target different audience groups. - Personalized
Each document includes individual customer’s name and address while your marketing message remains the same. - Fully Customized
On each document, content is custom-tailored to specific individuals for greater relevancy and impact.
Specialized Remarketing Solutions
Website Email and Direct Mail Remarketing are inbound marketing strategies that recycle your existing website traffic in order to achieve a higher rate of conversion from visitors.
Through Email and Direct Mail Remarketing, you can follow up with anonymous website visitors who left without taking a desired action (purchase, subscription, or contact) – and you can automatically follow up with them by email or direct mail, even if they left without providing their contact information.
Identify anonymous website visitors & close the sale.
Website Email Remarketing allows you to turn lost website traffic into sales & leads. When a potential customer visits your website and leaves without providing contact information or making a purchase, email remarketing allows you to follow up for a second chance to convert them into a sale or lead.
Leverage a network of more than 300,000,000 cookies to identify emails and postal addresses of your website visitors. Send an email sales pitch to close the sale or lead. Website Email Remarketing leverages your high-volume, targeted traffic, and performs best on websites with a minimum of 25,000 visitors each month.
Some industries find that their email remarketing campaign pairs best with additional education or promotion via direct mail. Use Website Direct Mail Remarketing – direct mailers sent to your anonymous website visitors while they’re still in the “consideration” phase.
TURN INTENT INTO ACTION
Deliver a personal real world touch in response to online activity with Website Direct Mail Retargeting.
Still one of the top-converting methods of communication in a digital world, direct mail campaigns paired with our remarketing capabilities have realized a return on marketing investment as high as 300%.
Website Direct Mail Remarketing enables you to connect in new ways with both known and unknown prospects and adds a well known and trusted channel to your marketing efforts.
Website Direct Mail Retargeting allows you to take real world action on digital intent – by delivering a targeted, personalized physical message direct to the homes of prospects within 24 to 48 hours of their online actions.
After serving high-level clients for over 90 years, our goal is to help you connect with successful marketing solutions to help you grow.
During your marketing campaign strategic planning, for example, Advertisers Printing can assist on the front end with list acquisition and client profiling. During the campaign, we can assist with lead scoring and triggers to identify “hot prospects”. Post-campaign, we can follow up with backend tracking and overall campaign ROI. Even our equipment is geared to today’s marketing methods, with greater use of color and lower quantities.
Take Your Digital Integration Even Further With Social Media
Social Media Follow Up
Keep your business in front of your prospects everywhere they go! Our new Social Follow-Up feature ensures that you truly achieve maximum exposure to those people interested in your product or service.
SocialMatch
Our new service SocialMatch maximizes the use of your mailing list! We can now take your mailing list and MATCH each name with their Facebook or Instagram user accounts.
How it Works: SocialMatch is a 14-day program that starts on your mailing date. Before, during, and after your mailing, targeted ads will be delivered to your mailing list and increase your visibility online.