Variable Data Printing Solutions Increase Engagement

What is Variable Data Printing?

Variable Data Printing from Advertisers Printing gives you a proven marketing tool for implementing customer-focused communications, individually tailoring your literature or other documents. And perhaps the most efficient and cost-effective method to reach the right customers at the right time—and with the right message—is through highly personalized, one-to-one marketing via variable data.

Benefits of Variable Data Printing

  • Proven to enhance your marketing efforts and improve customer response.
  • Enhances your flexibility—layout, text and images can be varied depending on customer needs.
  • Allows for more accurate response tracking.
  • Enables mass customization without mass production.

Learn more about what Advertisers Printing can do for you.

Click on the icons below for information about our marketing solutions.

Revolutionize Direct Mail with Integrated Marketing Solutions

Direct mail is still one of the most effective marketing channels for generating new interest, brand awareness, and creating new business opportunity through pinpoint target marketing to specific demographics. For every $167 spent on direct mail in the US, marketers sell $2095 in goods. 40% of consumers have made a purchase in the last 3 months and 39% of customers say they try a business for the first time as a result of direct mail.
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Advertisers Connects Enhances Results

Now, Advertisers Connects is an integrated marketing solution that:

  • Maximizes the impact of your direct mail by combining it with online marketing
  • Enhances the overall results that you receive from your campaign by adding additional exposure
  • Seamlessly tracks the effectiveness of your direct mail
  • Ensures that no leads are left behind with continued online exposure to the interested prospects who visited your website and left without taking action.
  • Supplies 24/7 campaign results on your dashboard

After serving high-level clients for over 90 years, our goal is to help you connect with successful marketing solutions to help you grow.

During your marketing campaign strategic planning, for example, Advertisers Printing can assist on the front end with list acquisition and client profiling. During the campaign, we can assist with lead scoring and triggers to identify “hot prospects”. Post-campaign, we can follow up with backend tracking and overall campaign ROI. Even our equipment is geared to today’s marketing methods, with greater use of color and lower quantities.

In addition, with our variable data resources, you can easily personalize your marketing message—making it even more impactful and relevant to your audience. It’s a level of personal, persuasive and targeted communications that not only earns results, but allows for more accurate data analysis for future marketing efforts.

Take Your Digital Integration Even Further With Social Media

Social Media Follow Up

Keep your business in front of your prospects everywhere they go! Our new Social Follow-Up feature ensures that you truly achieve maximum exposure to those people interested in your product or service.

SocialMatch

Our new service SocialMatch maximizes the use of your mailing list! We can now take your mailing list and MATCH each name with their Facebook or Instagram user accounts.

How it Works: SocialMatch is a 14-day program that starts on your mailing date. Before, during, and after your mailing, targeted ads will be delivered to your mailing list and increase your visibility online.