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Case Studies

Real world examples of how Advertisers Printing can take your print strategy to the next level.

Partner Stories | Anticipating client needs and providing valuable insights along the way

“You’ve got somebody who’s done this all before; probably hundreds, thousands of times. I’m not an expert when it comes to paper stock, printing materials, shipping and mailing. I need someone who…can answer questions that I don’t even think to ask. Advertisers does that. They can anticipate your needs and things you may not even be aware of.” – Matt Murphy, Communications Manager for the Mid-America Carpenters Regional Council

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Partner Stories | Last minute deadlines are our specialty

“They will come through every time. Even though I know this is not how quickly they would normally turn something around. They can still turn it around and you can still present this to your employer and say, here it is, we got it done. You didn’t think we could, but we got it done.” – Matt Murphy | Communications Manager, Mid-America Carpenters Regional Council

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Partner Stories | Top Tier Customer Service

Naomi Tao from Proper Brands discusses how she was introduced to Advertisers and through personal service and a shared passion for high quality standards, the partnership has continued to grow and thrive for years.

“Our motto is ‘expect a higher standard.’ When we get something from Advertisers Printing, we know that we’re going to have that same level of high standards across everything – the boxes, the posters, the postcards, the direct mail. You’re going to get a whole team of people who work here, who care about your project and want to make it sparkle.” – Naomi Tao (Brand Manager for Proper Brands)

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Partner Stories | A Union Printer with Unmatched Quality

Naomi Tao from Proper Brands discusses how she was introduced to Advertisers and through personal service and a shared passion for high quality standards, the partnership has continued to grow and thrive for years.

“Our motto is ‘expect a higher standard.’ When we get something from Advertisers Printing, we know that we’re going to have that same level of high standards across everything – the boxes, the posters, the postcards, the direct mail. You’re going to get a whole team of people who work here, who care about your project and want to make it sparkle.” – Naomi Tao (Brand Manager for Proper Brands)

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Looking for a package printer that can make you look great? Proper Brands chooses Advertisers Printing for their excellence in quality.

At Proper Brands cannabis, we take pride in our commitment to delivering excellence in every aspect of our business. From maintaining stringent brand standards to ensuring top-notch customer service, we strive to exceed expectations at every turn. One integral part of our success story is our enduring partnership with Advertiser Printing. Naomi Tao, the brand manager at Proper Brands, shares, “I’ve had the privilege of working closely with Advertiser Printing for about three and a half years now. Our journey together began with humble roots – they used to supply boxes for my uncle’s business. Little did I know then that this initial connection would blossom into a remarkable collaboration that continues to thrive today.” What sets Advertiser Printing apart is their unwavering commitment to excellence. From the outset, they impressed us with their dedication to meeting our needs and delivering outstanding results. It’s not just about printing materials; it’s about understanding our brand ethos and consistently upholding our high standards. Our motto at Proper Brands is “expect a higher standard,” and Advertiser Printing embodies this ethos in every interaction. Whether it’s producing boxes, posters, postcards, or direct mail, they consistently deliver quality craftsmanship that reflects positively on our brand. But it’s not just about the end product – it’s the entire experience of working with Advertiser Printing that sets them apart. They go above and beyond to ensure that every aspect of our collaboration runs smoothly. From the moment we place an order to the timely delivery of our materials, their attention to detail and dedication to customer service shines through. Recently, we had a tight deadline for a project related to an upcoming trip to Kansas City. Despite the time constraints, Advertiser Printing not only met but exceeded our expectations, ensuring that our stay flat prints would be ready in time for our departure. Their efficiency and reliability are truly commendable. Their proactive approach to problem-solving has been invaluable to us. When faced with the challenge of sorting and distributing thousands of pamphlets, they took the initiative to streamline the process, making our lives significantly easier. Their willingness to go the extra mile demonstrates their genuine commitment to our success. Advertisers Printing has been nothing short of exceptional. Their professionalism, expertise, and dedication to excellence have made them an invaluable asset to our business. As we continue to grow and evolve, we look forward to further strengthening our collaboration and achieving even greater success together.

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Partner Stories | Expect a Higher Standard

Naomi Tao from Proper Brands discusses how she was introduced to Advertisers and through personal service and a shared passion for high quality standards, the partnership has continued to grow and thrive for years.

“Our motto is ‘expect a higher standard.’ When we get something from Advertisers Printing, we know that we’re going to have that same level of high standards across everything – the boxes, the posters, the postcards, the direct mail. You’re going to get a whole team of people who work here, who care about your project and want to make it sparkle.” – Naomi Tao (Brand Manager for Proper Brands)

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Partner Stories | A Partnership Built on Trust and Quality

Jimmy Sansone, the co-founder of The Normal Brand, shares his story of partnership and growth with Advertisers Printing Company. Starting in a basement where he wrote thank-you cards to all of his customers, the partnership has grown to reach hundreds of thousands of people with high-quality printed materials.

This collaboration highlights a shared commitment and dedication to excellence. Through this collaboration, they have not only delivered exceptional print products but also fostered a relationship built on trust, quality, and a mutual goal of providing the best for their customers.

“They really operate as if they’re in your shoes. So, they want to get you the best cost for the best exposure. And really what they want to do is get you the best return on the dollars that we’re spending. To have that sort of confidence in a printer is very meaningful. It lets us sleep better at night.” – Jimmy Sansone

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Partner Stories | Customer Service

Co-founder of The Normal Brand, Jimmy Sansone, shares how Advertisers Printing’s focus on quality, honesty, and quick turnaround has significantly impacted their operations. Additionally, being centrally located in St. Louis, MO has provided strategic advantages for distribution. Even though company has over a century of history we still carry the enthusiasm and agility of a startup, committed to enhancing print strategies through unmatched precision and reliability. “It doesn’t feel like a 100-year-old company. It feels like a brand new company that all they’re trying to do is deliver for their customer. If print materials are a part of your strategy, Advertisers is going to make that strategy better.” – Jimmy Sansone.

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Why You Should Collaborate With a Print Strategist When Planning Your Next Project

Whether it’s your first time working with Advertisers Printing or your fiftieth, our team is always fully on board with helping you achieve your vision of gorgeous and effective print communications that garner attention and reach your goals. That’s why we highly recommend tapping into the deep expertise of our print strategists when you are in the initial planning phase of your next print project. By leveraging their knowledge about the latest innovations in print, you’ll end up with phenomenal finished products that elevate your brand and better align with your other avenues for business growth. When you reach out about your next project, you don’t have to have all the details figured out – our print strategists bring significant value to the table when they are included in the planning process to help you brainstorm ideas, make technical decisions, and devise strategies for achieving your goals! Here are a few ways our print strategists support your print communications for maximum success. Print Strategist Factor #1: Asking The Important Questions When you engage with one of our experienced print strategists, they will ask you some questions up-front to help get a better picture of what you’re trying to accomplish. For example: Who is the intended audience for your print communications? What action do you want them to take after viewing your message?   For what period of time will each piece be used?  How will your print communications be distributed?  What quantity is needed for this project? How will you track the success of your print campaign? Oftentimes customers come to our print strategists with a concept of how they want their project to look and what the desired outcome should be, and then our team is able to build upon their ideas and talk through the details until a solid plan is in place. Then it’s onto checking artwork files and beginning the first stages of our comprehensive quality control process.  Print Strategist Factor #2: Providing a Custom-Tailored Experience At Advertisers Printing, our clients range from solopreneurs to Fortune 500 companies. The number one thing that all of these relationships have in common is our unwavering dedication to providing a bespoke experience for each and every company that chooses us as their trusted printing partner. No matter the size, industry, or mission, our top priority is the success and satisfaction of our clients.  Drawing from that mindset, our print strategists get to know your business – and you – inside and out in order to engineer your projects so that they achieve their full potential. They will also assist in fine-tuning the specs of your project to make the most efficient use of our paper stock, inks, etc. to save you time and money in ways you may not have thought of. Our team loves sharing knowledge and educating people about the best techniques and materials that modern printing has to offer. Unsure of the difference between cast-coated and gloss paper? Want to experience what reticulated varnish feels like? Curious about different metallic inks? Our print strategists will mail or even swing by your office to deliver print samples so you have an accurate idea of the options you have to work with.  Every one of our print strategists is a creative problem solver who will go above and beyond to get you what you need. Our team is adamant about maintaining the quality of your project through each stage of the process while respecting your time by beating deadlines and keeping everything on schedule. Print Strategist Factor #3: Assisting With Marketing Strategy Another way in which Advertisers Printing isn’t your average print shop is that, in addition to our skills in the art of printing, we’re also able to tie our print projects into a range of high-caliber marketing solutions. Whether you need help on the front end with list acquisition and client profiling or you’d like to set up lead scoring and triggers to identify hot prospects, our print strategists will work with you to design a path toward direct, measurable results.  Our team can get you set up with the Advertisers Connects platform which helps track the effectiveness of your direct mail, follow up with prospects via social ad retargeting, and show you campaign results 24/7 on a digital dashboard. The platform even enables you to install a pixel on your website so you can automatically send bounced visitors a personalized direct mail piece. Afterwards, our print strategists will ensure that you’re able to see your post-campaign results such as improved engagement, boosted revenue, or increase in brand awareness.  Print Strategist Factor #4: Incorporating Relevant Mailing Requirements Our print strategists recognize that most people aren’t experts on the ever-changing rules surrounding direct mail marketing and associated postage costs/regulations. Many printing companies don’t offer in-house mailing services – we do. No matter if you’re looking to do a flat or dimensional mailing, small run or massive campaign, our team can help you understand the process and navigate the complexities of mailing print communications.  Your reliable print strategist will make sure your project is aligned with the best method for distribution, confirming that it meets the necessary requirements/regulations for faster delivery and lower postage costs. Our team will also carefully assess your mailing list, checking that it’s clean, certified, and free of any duplicate records. If you’re looking to send a campaign across a variety of states and zip codes, we even have access to special USPS commingling discounts that allow you maximize postage savings on your direct mail efforts.  Ready to strike up a conversation about how we can help bring your vision for eye-catching print materials to life? Our print strategists are eager to collaborate with your team and start planning a beautiful print project that will support your goals for business growth. Contact us today and we can schedule a time to chat. Let the brainstorming begin! 

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